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Electric Fireplaces
Cost-effective alternatives to gas or wood fireplaces
EcoSmart Fire’s Electric Series provides builders, architects, designers, and homeowners alike with a realistic flame solution that can be easily installed at a fraction of the operating costs compared to gas or wood fireplaces. Our two collections, Motion and Switch offer unique capabilities to meet the needs of any client looking to add an electric hearth to their space.
Electric Ranges
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Design & installation freedom
Vent-free, self-contained, zero-clearance design for limitless installation versatility. Easily installed in any indoor space - homes, apartments, condos, townhouses, hospitality and commercial premises. Frame into wood or metal studs, into partial or non-load-bearing walls.
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Energy efficient
No heat is lost up a chimney or vent. Long-life LED lamps consume the same energy as a lightbulb. Lower operational costs.
Exceptional energy efficiency
Save significantly on operating costs compared to traditional fireplaces. Our LED flame technology uses less electricity than standard household light bulbs, while the precision-engineered heating system directs warmth into your space rather than losing it through venting or chimneys.
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Eco-friendly
Zero-emission heat source, no harmful smoke or greenhouse gases. No gas lines or venting required.
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Smart & easy to use
Comes with built-in touch control and a full-function remote control allowing for easy and convenient adjustment of the flame pattern and colour, heat output, sound and lighting.
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Trans-seasonal
Heat or no heat. Flame- and light-only for ambient illumination during warmer months; quick, effective room heating for cooler months.
Related Collections
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FAQ's
How do electric fireplaces create realistic flame effects?
Electric fireplaces create realistic flame effects by layering LED light through decorative media and toughened glass, producing a composed optical scene with genuine depth. The light source, the objects it illuminates, and the screen you view it through each do a specific job, and the combination produces the realistic effect.
In EcoSmart Fire's electric ranges, low-wattage LEDs (30W to 83W across the range) project flame patterns upward through decorative media such as Western driftwood logs engineered to mimic natural wood, or black crushed glass. Because the light passes through physical objects rather than playing on a flat screen, the flames appear to wrap around the logs and refract off the glass, producing shifting highlights from multiple viewing angles. A toughened glass fire screen sits in front of the assembly, adding a second optical layer that gives the flame perceptible depth, much like the glazing on a real firebox.
Motion Picture Technology drives multi-dimensional flame patterns that stay convincing from across the room or standing alongside, while Switch FX Technology allows the flame shape and accent colour to be adjusted by remote. A wood-crackling soundtrack completes the sensory experience, with no ash, smoke or residue to manage.
Do electric fireplaces look realistic?
Yes, modern electric fireplaces deliver remarkably realistic flames using advanced LED flame technology. EcoSmart Fire's electric ranges feature two distinct approaches: Motion Picture Flame Technology creates mesmerising multi-dimensional flames with customisable patterns and wood crackling sounds, whilst Switch FX Technology offers visual customisations and adjustable flame effects with accent colour options.
Both technologies allow you to control flame appearance, colour, and sound independently from heat, so the visual experience adapts to your mood and season. The decorative media, including driftwood logs and crushed glass accents, enhance the authenticity of the flame presentation, creating depth and visual interest that mimics a traditional fireplace without the mess.
You'll notice realistic flame movement from every angle thanks to the advanced LED design. The toughened glass fire screens further contribute to the authentic appearance, whilst the electric technology means no smoke, ash, or residue to compromise the visual clarity, so the flame remains perfectly visible without the soot build-up traditional fireplaces develop over time.
Do electric inserts require special electrical wiring?
EcoSmart Fire electric inserts do not require special wiring to run on LED flame technology alone. The flame system draws just 42 to 106 W depending on model size, comparable to standard household lighting. Heat output is what determines circuit requirements.
Hardwired models require a dedicated circuit installed by a qualified electrician:
- 120V, 20A circuit for 1,500 W [5,000 BTU/h] output
- 240V, 20A or higher circuit for 3,000 W [10,000 BTU/h] output
The Switch range supports both 120V and 240V configurations and carries ETL certification; the Motion range is CSA-listed. Both meet ANSI/NFPA 70 (NEC) and CSA C22.1 requirements. Plug-in configurations are available on selected models for installations without a dedicated circuit.
Are electric fireplace inserts energy efficient?
Yes, electric fireplace inserts are highly efficient because they convert electricity directly into usable room heat with zero losses. Unlike traditional fireplaces that lose heat up a chimney or vent, every watt of electricity converts to warmth delivered to your space, resulting in true thermal efficiency.
The dual-mode design enhances this efficiency further. You can run the LED flame effect independently (drawing just 60–106 W, comparable to a standard household light bulb) or combine it with the heating function at your chosen level: Low, Standard, or High output. This means you're never paying to heat when you only want ambience. At full output, electric inserts deliver either 1,500 W [5,118 BTU/h] at 120V or 3,000 W [10,236 BTU/h] at 240V, a direct conversion from electrical input to room heating with no wasted energy.
Zone heating amplifies this advantage: rather than running your central heating system to warm an entire home, you can heat only the rooms you're using, turning off central heating in unused areas. This targeted approach often reduces overall energy consumption significantly. The vent-free, zero-clearance design means installation is straightforward, with no additional ventilation expenses or heat loss through external venting.
Can I leave an electric fireplace running all day?
Yes, you can leave an electric fireplace running all day, provided you match the mode to the situation. In flame-only operation the LED display draws roughly 30 to 83 watts depending on model, comparable to a household lamp, so an EcoSmart Fire electric fireplace is designed for continuous ambient use across the day. When the heater is engaged, treat it as supplemental heating and apply the same care you would with any room heater.
- For uninterrupted ambience, run the flame in no-heat mode. The LED is low draw and built for year-round, everyday operation in homes, apartments, and commercial spaces.
- When the heater is on, keep combustible materials at least 900 mm [3 ft] from the front, and never cover the unit or block its air intakes.
- When the heater is running, stay nearby or use the remote to switch it off when leaving the room, particularly in spaces shared with children. On models so equipped, an audible and visual alarm activates if temperatures approach safe limits.
- Use the remote or touch control to switch between flame-only and heat modes as you move through the day, so the heating element only runs when you want warmth.
Electric fireplaces are built for daily use; the sensible habit is flame all day, heat on demand.
Can electric inserts be used without heat for ambiance?
Yes, EcoSmart Fire electric inserts are designed to operate in flame-and-light-only mode, delivering ambiance without any heat output. Independent flame and heat controls let you enjoy the visual appeal of the fire, including adjustable flame patterns and colour options via remote control, whenever you want, regardless of season.
Running in ambiance-only mode consumes minimal energy; the LED system draws a fraction of the power used for heating, making it cost-effective year-round. This makes electric inserts ideal for trans-seasonal use, extending your enjoyment of the fireplace feature during warmer months when heating isn't needed.
The design philosophy prioritises flexibility: whether you're seeking warmth on a winter evening or pure ambiance during summer gatherings, you control exactly what the unit delivers.
Do electric inserts require ventilation?
No, electric inserts don't require ventilation. They're self-contained, zero-clearance units powered entirely by electricity with no combustion process, so there's no heat, smoke, or emissions to vent out of your space.
This vent-free design creates genuine installation flexibility that gas or wood alternatives simply don't offer. You can frame an insert directly into existing walls, recessed cabinetry, or even non-load-bearing studs without needing structural modifications, chimney infrastructure, or specialist venting approvals. All the heat stays in your room, there's no energy loss through a flue.
Electric inserts are particularly well-suited to apartments, condos, and renovations where traditional fireplaces would be impractical. Since no combustion occurs, there's also zero indoor emissions, making them an environmentally responsible choice. A single installer can handle the full installation; you'll only need to confirm local electrical requirements with your electrician.
You can run them in heat mode for warmth or flame-only mode year-round for ambience with minimal energy draw, giving you complete control over how and when you use the fireplace.
How much does it cost to run an electric fireplace?
EcoSmart Fire electric fireplaces cost approximately USD $0.10–$0.23 per hour to operate with heating enabled, depending on your electricity rate and which heat setting you choose. The low setting (750W) draws about $0.11 per hour, whilst the high setting (1,500W) costs approximately $0.23 per hour (at an example rate of $0.15/kWh). Flame-only mode consumes just 45–83W, making it negligible, essentially the cost of a standard lightbulb.
The real cost advantage comes from supplemental zone heating. Rather than raising your central heating to warm your entire home, you heat the specific room you're occupying (approximately 37 m² [400 sq ft]). Many homeowners use their electric fireplace strategically during peak heating season or in rooms that sit unused, reducing overall energy consumption.
Electric fireplaces are 100% energy efficient, with zero heat loss through a chimney or flue, unlike traditional fireplaces. They're UL-listed (USA/Canada) and meet EN 16647 standards (Europe/UK), plus ACCC compliance in Australia/New Zealand.
What area size can an electric insert heat?
Electric fireplace inserts heat approximately 28 square metres [300 sq ft] at 1,500 watts or 56 square metres [600 sq ft] at 3,000 watts, depending on your electrical supply. EcoSmart Fire electric inserts deliver 5,000 BTU per hour at 120 volts or 10,000 BTU per hour at 240 volts.
Electric inserts are ideal for zone heating, concentrating warmth exactly where you need it and delivering targeted efficiency without the installation complexity of whole-home systems. Unlike wood or gas fireplaces, they require no chimney, flue, or gas lines. Zero-clearance installation means you can frame them directly into walls alongside other design elements. The flame-only mode (LED operation at 42 to 71 watts) lets you enjoy ambience without heat output. All warmth radiates directly into the room with no venting loss, delivering efficient comfort where it matters most.
These figures are indicative; actual heating performance varies with room insulation, ceiling height, climate, and airflow.
Can electric fireplaces be used without heat?
Yes, electric fireplaces can operate in flame-only mode, allowing you to enjoy flame effects without any heat output. This gives you complete control over when and how you use the fireplace, activating the flame display independently via remote or touch control while leaving the heating element off.
Flame-only operation consumes minimal electricity, comparable to a standard light bulb, making it ideal for year-round ambience. In warmer months, you get the visual appeal of a fire without overheating your space. In cooler seasons, simply switch the heating element on when you need warmth. EcoSmart Fire electric fireplaces offer three distinct modes: No Heat (flame only), Low Heat, and High Heat, so you can tailor the experience to the season and your comfort level.
This flexibility means you can enjoy the fireplace year-round, whether you're seeking atmosphere on a warm evening or warmth on a cool night.

